Palmer Blog

Put your eBlasts to the test

Posted by Drew Palmer on Fri, May 05, 2017 @ 03:51 PM

Not happy with your eBlast conversion rates? Let A/B tests be your guide to finding out what's working and not working.

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Tags: email marketing, solar email marketing strategy, a/b testing

Email Marketing: How to A/B Test Your eBlasts

Posted by Drew Palmer on Mon, Feb 16, 2015 @ 09:00 AM

Not happy with your eBlast conversion rates? Well, have you conducted some A/B testing recently?

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Tags: email marketing, solar email marketing strategy, a/b testing