Palmer Blog

Adam J. Wiggins

Recent Posts

The Harsh Truths as to Why No One is Noticing You on Social Media

Posted by Adam J. Wiggins on Thu, Feb 22, 2018 @ 08:42 AM

Are your social media stats getting you down? Many marketers invest a significant amount of time into social media, so it can be disheartening when it seems like all that time and effort is going to waste.

If this is the predicament you’re in, it may be time to take a sobering look at why no one’s noticing you on social media.

Here are several harsh truths as to why no one’s noticing you on social media, and what to do about it.

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How to Attract the Coveted Millennials to Your Community Bank

Posted by Adam J. Wiggins on Tue, Oct 31, 2017 @ 03:49 PM

Millennials – those between 18 and 36 years old – make up nearly 25% of the population, more than any other generational group, and attracting them to your community bank is vital to your success.

However, a recent FIS study found that 57% of customers of community banks are over 52 years old, while only 18% are millennials. Giant banks, on the other hand have 65% of their customers under the age of 52, including a whopping 42% who are millennials.

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How to Attract the Coveted Millennials to Your Credit Union

Posted by Adam J. Wiggins on Tue, Oct 24, 2017 @ 03:54 PM

Millennials – those between 18 and 36 years old – make up nearly 25% of the population, more than any other generational group, and attracting them to your credit union is vital to your success.

However, a recent FIS study found that 46% of credit union members are over 52 years old, while 32% are millennials. Giant banks, on the other hand have 65% of their customers under the age of 52, including a whopping 42% who are millennials.

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