SAN FRANCISCO BAY AREA, Calif., September 11, 2024 — Palmer Ad Agency, a premier maritime advertising and marketing group, announces that it has been selected by major Gulf Coast transportation hub Plaquemines Port Harbor & Terminal District to lead an exciting rebranding initiative, poised to enhance the Port’s local and global market presence and more closely align with its vision.
Plaquemines Port Harbor & Terminal District is located at the mouth of the Mississippi River in Louisiana and provides water access to 33 states, allowing businesses to benefit from barge, rail, and interstate highway access across much of the United States. In addition, the Port offers 14 major anchorages and thousands of acres of properties available for container port development, breakbulk operations, docks, and more.
“Strategically located as the first port on the river from the Gulf of Mexico, Plaquemines Port is consistently ranked among the top in the country,” said Tyler Palmer, Senior Account Director and Co-Owner of Palmer Ad Agency. “We’re honored to have been chosen and thrilled to partner with the already preeminent Port as we apply our vast experience in maritime marketing to take its business to the next level.”
Palmer will be leading the Port in rebranding, followed by Local and Global Public and Business Awareness Campaigns. Rebranding efforts will include:
- A Strategic Engagement Session
- Brand Strategy
- Logo Development
- Brand Guidelines
- Website Design & Build
The Port selected Palmer Ad Agency through a competitive process.
“Palmer’s extensive experience in maritime and marketing methodology won our trust and business,” said Angelina C. Vicknair, Director of Communications at Plaquemines Port. “We welcome their guidance in increasing awareness of the valuable public and business services we provide. Plaquemines Port is perfectly positioned to serve the expanding global markets for oil & gas, grain, coal, chemicals and more. Palmer’s efforts will enable us to continue to scale to meet domestic and global demand for efficient shipping.”
Palmer’s award-winning work in the maritime space includes its decade-long partnership with Port of Stockton near California’s San Joaquin Valley. The Palmer team looks forward to taking its expertise to the Gulf Coast and driving results for Plaquemines.
About Plaquemines Port
Plaquemines Port, located at the mouth of the Mississippi River, is a leading maritime hub along the Gulf Coast. With its state-of-the-art infrastructure and strategic location on the Mississippi River, the Port plays a pivotal role in fostering economic growth, supporting local industries, and connecting communities. Equipped with modern terminals and facilities, the Port handles a diverse range of cargo and implements environmentally sustainable practices. The Port owns and operates the ferry system in Plaquemines, an essential connectivity asset. Through its operations, the Port generates employment opportunities, stimulates regional economic diversification, and fuels long-term prosperity.
About Palmer Ad Agency
Palmer is a seasoned, trusted advertising and marketing agency that partners with businesses to build brand stories, create impactful, award-winning creative, and execute targeted campaigns that add value and deliver measurable results that drive business growth. The vision and expertise of our team fuel our commitment to delivering measurable results to our customers.
For more information visit www.palmeradagency.com.
Contact: Drew Palmer
Palmer Ad Agency
415-734-1167
drew@palmeradagency.com
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