SAN FRANCISCO BAY AREA, Calif., December 18, 2024 — Palmer Ad Agency, a premier clean energy group, announces that it has been selected by Solar Alternatives, a leading Gulf Coast provider of premium-engineered solar and battery energy systems, to oversee its advertising and marketing. With decades of experience working in the clean energy space, Palmer will enable Solar Alternatives to thrive in a competitive market.
Solar Alternatives offers quality solar and battery backup systems that are customizable and seamlessly integrated with EV charging and other energy options so that everything works together for a homeowner’s or business’s benefit. Additionally, it currently maintains thousands of solar and battery systems across the Gulf Coast—many from installers no longer in business. With a strong reputation for engineering excellence built over 16 years in business, Solar Alternatives is led by Jeffrey Cantin, a recognized thought leader in the region.
Palmer’s team continues to employ the legacy of Solar Alternatives and its team as a platform to increase brand awareness and drive leads while furthering the installer’s market presence.
“The credibility and trust Solar Alternatives has worked hard to establish over nearly two decades speaks to the high quality of its work and team,” said Tyler Palmer, Senior Account Director and Co-Owner of Palmer Ad Agency. “It’s an honor to have been selected as a marketing partner by a company deeply committed to strengthening communities increasingly negatively impacted by climate change. We are excited to work together to amplify their story and enable them to reach and help more families and organizations improve their resilience, safety and comfort.”
Palmer will continue leading Solar Alternatives through proven strategies including:
- Branding
- Creative Development
- Content Marketing
- Email Marketing
- Digital Marketing
- SEO
- Lead Nurturing
“Unfortunately, demand for solar has brought unreliable installers to the market,” said Jeffrey Cantin, Founder and President of Solar Alternatives. “As they look to make a quick buck, they leave customers hanging with incomplete systems or negative impressions of solar. Solar Alternatives is deeply committed to fostering community resilience and helping residential and commercial clients better prepare for an uncertain future. We are confident that Palmer can help us reach, educate and engage with customers to allow them to better understand and experience the advantages of energy independence.”
The Palmer team looks forward to utilizing its decades of experience working with clean energy clients and deep understanding of the market to navigate Solar Alternatives through proven strategies and drive results.
About Solar Alternatives
For 16 years, Solar Alternatives has provided premium-engineered battery and solar energy systems to offer safety, security, resilience and comfort. It also services and upgrades existing systems from all installers and manufacturers. Solar Alternatives engineers will design the integration of the batteries with the solar and other electrical equipment to optimize energy backup and usage for any home or business.
About Palmer Ad Agency
Palmer is a seasoned, trusted advertising and marketing agency that partners with businesses to build brand stories, create impactful, award-winning creative, and execute targeted campaigns that add value and deliver measurable results that drive business growth. The vision and expertise of our team fuel our commitment to delivering measurable results to our customers.
For more information visit www.palmeradagency.com.
Contact: Drew Palmer
Palmer Ad Agency
415-734-1167
drew@palmeradagency.com
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