“A colleague recently asked me if I had my marketing plan in place, and I guess the look on my face gave him t...
"I heard that Ikea was recently named by Cannes Lions International Festival of Creativity as the 2011 “advert...
When developing ads and direct mail, aren’t there some specific rules to follow with regard to creativity? I h...
When talking with a colleague recently about advertising, he made the comment, “when it comes to marketing, yo...
Our company is planning on doing some brochures, print ads and radio commercials. I recently found some photos...
“Some colleagues tell me that I have to run an ad 3 times in order for it to produce results, while others mai...
In today’s crowded and fast-moving market, a strong logo or clever tagline isn’t enough to set your business apart. A brand needs to stand out,...
While community financial institutions make a daily impact in many people’s lives, they face constant competition with larger financial entities....
In today’s competitive world, healthcare providers need more than just quality patient care to thrive—they need strategic marketing to connect with...
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