You know that awful feeling you get in the pit of your stomach when you screw up in your marketing ad? Yea, I do, too.
And if you’re a marketer for a brand with a potential audience of millions, the effects of a mistake are only amplified. The unfortunate reality is that we’re all going to make mistakes. It’s not a matter of if, it’s a matter of when. It’s a fact of life.
So, what should you do...
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