Disasters can fun sport for us in advertising. Full blown nightmares are even better, the chance for all of us...
Here in our world headquarters in downtown San Francisco, we are sometimes serenaded by the sounds of street s...
For all the brilliant minds who are in advertising (and yes Dorothy, they do exist), we as an industry are ver...
The meeting happened years ago, in one of those fabulous Silicon Valley office parks around Cupertino. We were...
Let's just come right out and say it: Consumer Packaged Goods (CPG) marketing is easy. No, seriously, bear wit...
We have spoken a lot on this blog about tactics in today’s marketing world. We have gone over the basic blocki...
Palmer Ad Agency helped a residential solar company grow from $4M to $23M by executing a data-driven go-to-market strategy focused on brand...
As 2025 winds down, one thing is clear: the advertising landscape is changing, and fast. With consumer behavior shifting and technology accelerating,...
B2B influencer marketing is rapidly evolving into a key driver of credibility and growth for brands in 2025. Nearly half of B2B marketers are now...
