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Maybe Prince is right

If anything, you have to give the Purple One his due because he does know how to make splash. In an interview with the UK Mirror yesterday, Prince announced that "The internet's completely over…" Not surprisingly, this was immediately tweeted, digg'd and shared from one end of the internet to the other. The consensus not surprisingly was that the little purple dude had completely taken leave of...
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Here in our world headquarters in downtown San Francisco, we are sometimes serenaded by the sounds of street s...

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For all the brilliant minds who are in advertising (and yes Dorothy, they do exist), we as an industry are ver...

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To figure out marketing, go find a salesperson

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The Tao of Technology Marketing

Let's just come right out and say it: Consumer Packaged Goods (CPG) marketing is easy. No, seriously, bear wit...

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Brewing a Fluid Brand

We have spoken a lot on this blog about tactics in today’s marketing world. We have gone over the basic blocki...

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