Palmer Advertising Agency | Digital Marketing Blog

Spring Clean Your Inbound Marketing Tactics

Spring is here, and that means spring cleaning, which gave us an idea. While you're emptying out the basement and hauling trash to the curb, why not spring clean your inbound marketing tactics? Better yet, we'll even make it easy for you. Here's a list of which inbound marketing tactics to revisit and how to make them shiny and as good as new.

Revisit Your Buyer Personas. Your buyer personas are...

How To Implement an Effective Process for Proofing Content

When you think of proofing content, you may picture a scene out of the film “All The President's Men,” which l...

Financial Email Marketing: How Often Should You Send Out eBlasts?

One of the key challenges of any email marketing effort is navigating that fine line between too little and to...

When to Outsource Your Solar Advertising

Outsourcing solar advertising can be a tremendously difficult decision. After all, you're handing off your fir...

Eye-Catching Headlines for Financial Marketing

Let's be honest. Financial content isn't exactly the most electrifying stuff in the world. At the same time, i...

Email Marketing: How to A/B Test Your eBlasts

Not happy with your eBlast conversion rates? Well, have you conducted some A/B testing recently?

Networking for Marketers

We marketers are an interesting bunch. We like meeting people, but at the same time, networking can feel like ...

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Spring Clean Your Inbound Marketing Tactics

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Spring Clean Your Inbound Marketing Tactics

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