Artificial Intelligence - A Marketer's Friend or Foe? - Palmer Ad Agency
For many people, artificial intelligence conjures images from sci-fi movies and post-apocalyptic stories about the dangers of technological advancements. But in reality, AI has been around in one form or another since the mid-1950s, and as of yet, there have been no machine uprisings to give credence to Terminator-style fears about smart tech. In fact, AI has proved itself a major benefit to...
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