
Almost anyone who peruses YouTube is familiar with those short one to three-minute videos, which provide an in...
Your company’s marketing team is probably extremely eager to share information about your products to as many ...
Emails are a key component of most dealerships’ marketing strategies, but measuring the success of your email ...
At Palmer we have several years of experience working with companies in the medical equipment industry.
“Closing the loop” in business jargon refers to reporting clearly defined results to the CEO, the boss or whoe...
In recent years, Volkswagen has produced some of the most memorable and appealing television commercials on th...

The Louisiana Gateway Port case study illustrates that in the modern maritime industry, physical infrastructure alone is no longer...
Palmer Ad Agency helped a residential solar company grow from $4M to $23M by executing a data-driven go-to-market strategy focused on brand...
As 2025 winds down, one thing is clear: the advertising landscape is changing, and fast. With consumer behavior shifting and technology accelerating,...