The lines haven’t been drawn, yet. But the sketch lines are definitely in place: the new Google+ is taking on ...
“For years, we’ve been pretty successful bringing in new customers using our radio and TV ads. But media price...
“A colleague recently asked me if I had my marketing plan in place, and I guess the look on my face gave him t...
"I heard that Ikea was recently named by Cannes Lions International Festival of Creativity as the 2011 “advert...
When developing ads and direct mail, aren’t there some specific rules to follow with regard to creativity? I h...
When talking with a colleague recently about advertising, he made the comment, “when it comes to marketing, yo...
Palmer Ad Agency helped a residential solar company grow from $4M to $23M by executing a data-driven go-to-market strategy focused on brand...
As 2025 winds down, one thing is clear: the advertising landscape is changing, and fast. With consumer behavior shifting and technology accelerating,...
B2B influencer marketing is rapidly evolving into a key driver of credibility and growth for brands in 2025. Nearly half of B2B marketers are now...
