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Keep E-mail Marketing Personal

More and more companies are using email campaigns to stay in touch with their customers – as well as their pro...

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Time to Face the new Facebook

If you’re a Facebook advertiser, you’ve probably noticed lots of changes to the Facebook format over the past ...

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To Coupon or Not

Last week I read a news story about a business in New York that was closing its doors. Unfortunately, that hap...

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Breaking into Social Media

Many companies are asking, “What is the easiest way into the social media marketing arena.” Truth is, there is...

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Confessions of a Channel Changer

Ok, I admit it. I’m a channel changer. No, this has absolutely nothing to do with television. For that, I have...

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YouTube? You Bet!

With all the attention that marketers are paying to Facebook, it’s almost as if YouTube has taken a back seat ...

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