
A colleague recently asked me, “What’s the difference between advertising and public relations?” Isn’t it one ...
Surprisingly, about half of small business executives in a recent survey said they aren’t using social media t...
This has been a watershed year for social media and social media marketers. It’s the year the big guns (as in ...
With over 750 million users, it’s safe to assume that everyone has some knowledge of how to use Facebook. It’s...
Palmer, LLC—a San Francisco boutique advertising agency—is looking for an experienced Front End Developer / eM...
Let’s say you have a position open for a new marketing director. In the “old days,” you’d put an ad in the loc...

As 2025 winds down, one thing is clear: the advertising landscape is changing, and fast. With consumer behavior shifting and technology accelerating,...
B2B influencer marketing is rapidly evolving into a key driver of credibility and growth for brands in 2025. Nearly half of B2B marketers are now...