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Surprisingly, about half of small business executives in a recent survey said they aren’t using social media to help boost their respective businesses. Surprising, because it’s such an integral part of larger companies’ marketing efforts. Asked “why not,” the biggest answer was, “lack of time.”Well, even the big companies and the huge marketing staffs are asked to do a lot with social media these...
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Is Social Media Wonderful?

This has been a watershed year for social media and social media marketers. It’s the year the big guns (as in ...

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Advanced Facebook Strategies

With over 750 million users, it’s safe to assume that everyone has some knowledge of how to use Facebook. It’s...

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Palmer Advertising is Looking to Hire!

Palmer, LLC—a San Francisco boutique advertising agency—is looking for an experienced Front End Developer / eM...

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Forget the "Help Wanted" Ads

Let’s say you have a position open for a new marketing director. In the “old days,” you’d put an ad in the loc...

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Marketing is Spelled with a "P"

Do you know the four "P's" of tactical marketing? They're not the ones taught in Marketing classes - these wor...

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Goodbye Sunday Papers?

We all know that the newspaper industry is on life support, with a prognosis that at best gives papers as we k...

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