We here at Palmer aren't inclined to fall back on corny one-liners, but when it comes to optimizing your SEO efforts, the old saying "don't sweat the small stuff" is actually true. By the "small stuff" we mean ever-changing back-end technologies, tricks, efforts to outsmart Google's algorithm, spamming, etc. None of those things are as important as creating compelling, engaging, and shareable...
If you wondering how to take your dealership's Facebook presence to the next level, perhaps it's time to consi...
With so many moving parts in a marketing campaign, managers can be forgiven if there are instances of design i...
As a marketing manager at a small business, you want as many people as possible reading your blog. You've crea...
If you're a loyal reader of this blog who happens to work at a financial institution, odds are you're familiar...
Small businesses are beginning to realize what the rest of us have known for years: we love to share photos. T...
There are Facebook mistakes and then there are Facebook mistakes. Posting an unflattering photo of yourself si...
As 2025 winds down, one thing is clear: the advertising landscape is changing, and fast. With consumer behavior shifting and technology accelerating,...
B2B influencer marketing is rapidly evolving into a key driver of credibility and growth for brands in 2025. Nearly half of B2B marketers are now...
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