If you're reading this post, odds are you're a savvy marketing manager who is familiar with what constitutes "good behavior" on Facebook. You haven't posted any incriminating college photos nor have you shared extreme political opinions on your brand's profile page. That's good. Better yet, research firms are continually unearthing interesting tidbits on how to most effectively reach users on...
Marketers constantly tell us that while they understand the value of marketing apps, there are just too many o...
Has your brand lost its social media mojo? Is the thrill gone? Has it become stale, monotonous and, well, bori...
When it comes to marketing to college grads, the goal isn't to simply introduce your financial brand to young ...
We don't want to rush things, but summer is a good time to start thinking about your off-season solar marketin...
We here at Palmer aren't inclined to fall back on corny one-liners, but when it comes to optimizing your SEO e...
If you wondering how to take your dealership's Facebook presence to the next level, perhaps it's time to consi...
In today’s crowded and fast-moving market, a strong logo or clever tagline isn’t enough to set your business apart. A brand needs to stand out,...
While community financial institutions make a daily impact in many people’s lives, they face constant competition with larger financial entities....
In today’s competitive world, healthcare providers need more than just quality patient care to thrive—they need strategic marketing to connect with...
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