Google AdWords for video can be an affordable and highly effective online marketing channel for your solar firm. And while costs may vary — the average cost is six cents per view or click — the good news is that like traditional Google Adwords, you can set your own budget and easily measure your performance. Once your video is live, tools like Virool can help them "go viral" and reach even more...
Read DetailsCongratulations — a lead clicked on a call-to-action and ended up on a landing page form. That's an accomplish...
In a perfect world, your solar reps would spend most of their day selling what is a can't miss-product: afford...
We'll ask it again: is Google+ still useful for your social media strategy?
United Airlines recently changed the rules of their frequent flier programs. Starting in 2015, fliers will acc...
We recently looked at an insightful Hubspot piece illustrating the things that marketing departments can cut f...
When it comes to your customer's purchasing journey, no two itineraries are the same. Each individual begins a...
In today’s crowded and fast-moving market, a strong logo or clever tagline isn’t enough to set your business apart. A brand needs to stand out,...
While community financial institutions make a daily impact in many people’s lives, they face constant competition with larger financial entities....
In today’s competitive world, healthcare providers need more than just quality patient care to thrive—they need strategic marketing to connect with...
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