Every year at this time people make lists of what they’re going to accomplish or change in the coming year. It...
Normally people would be counting down how many days are left until Christmas. But I’m more excited about how ...
Here’s some interesting news: about 42% of businesses are planning to hold their next big event – online. Not ...
A statistic popped out of the Internet the other day (statistics have a way of doing that on the Internet) tha...
You can see it in the malls, in the stores, almost everywhere you look. Just as the final Halloween mask was p...
A colleague recently asked me, “What’s the difference between advertising and public relations?” Isn’t it one ...
Palmer Ad Agency helped a residential solar company grow from $4M to $23M by executing a data-driven go-to-market strategy focused on brand...
As 2025 winds down, one thing is clear: the advertising landscape is changing, and fast. With consumer behavior shifting and technology accelerating,...
B2B influencer marketing is rapidly evolving into a key driver of credibility and growth for brands in 2025. Nearly half of B2B marketers are now...
